The Body Shop Commits To Going 100% Vegan By 2023 & Will Launch Global Refill Stations Starting This Year
Karen Lapizco
Earlier this week, The Body Shop announced that by the end of 2023, its entire product formulations portfolio will be certified by The Vegan Societyand carry its Vegan Trademark. In 1989,The Body Shop was the first cosmetics company to campaign against animal testing. The company maintains the fundamental belief that animals should not be harmed in the pursuit of beauty.
The Vegan Society represents the global gold standard in vegan certification and takes an extremely thorough approach to certification, checking on every supplier and manufacturer of raw materials. For The Body Shop, that is over 3,700 raw materials. Currently, 60% of The Body Shop’s products are already vegan.
The company also announced that it is launching an ambitious rollout of refill stations across 500 storesglobally this year, and another 300 stores in 2022. The Body Shop will extend its in-store recycling initiative Return, Recycle, and Repeat, across 800 stores, in 14 markets, by the end of 2021.
“Going 100% vegan is a natural next step for us and vegan beauty is a critical next step in our sustainability and environmental endeavors,” said Lionel Thoreau, Global Brand Director for The Body Shop, in a statement. “This, along with our global refill and in-store recycling programs, makes The Body Shop a destination for ethically-minded customers.”
Thoreau also explained that the company wants refills to become mainstream, easy and accessible to everyone; with this being the first step in a five-year plan to roll out refill stations across the globe.
“Body Shop’s ambition to achieve 100% Vegan Trademarkcertification across their substantial portfolio of formulations demonstrates their solid commitment to deliver the very best in efficacious and planet-loving products,” stated Chantelle Adkins, Director of Business Development at The Vegan Society.
You can help all animals and our planet by choosing compassion on your plate and in your glass. #GoVeg
