After the overwhelmingly successful Beyond Burger launch exclusively in Los Angeles restaurants, Denny’s will now offer the popular plant-based burger made by Beyond Meat in more than 1,700 locations across the United States and Canada.
As previously reported by WAN, Denny’s is the first restaurant group within the family dining category to offer a 100% plant-based protein option made with Beyond Meat.
“We were thrilled to be able to answer the call from our guests to add more plant-based protein options to our menu when we launched the Beyond Burger in Los Angeles at the end of last year. The positive response we received validated our decision to partner with Beyond Meat to introduce our guests to a plant-based option,” said John Dillon, Chief Brand Officer for Denny’s in a statement. “We could not be more excited to add the Beyond Burger to our permanent lineup of delicious, affordable menu options as we continue to innovate and expand our menu to meet evolving dietary preferences.”
The newest addition to Denny’s menu, the Denny’s Beyond Burger, features a 100% plant-based Beyond Burger patty that is designed to look, cook and taste like a beef burger, but has more protein, less total and saturated fat, and no cholesterol compared to a regular beef burger, and is made without soy, gluten or GMOs.
“Partnering with Denny’s has been a big step in increasing offerings for those looking to introduce plant-based protein into their diets, or for alternative choices at their favorite restaurants,” said Tim Smith, Beyond Meat’s VP of North America Sales Foodservice. “We are delighted to expand our partnership with the iconic diner and provide another option that offers the taste you know and love in a burger, but has the nutritional and environmental benefits of plant-based protein.”
To commemorate this milestone, Denny’s is offering a FREE Beyond Burger with the purchase of any beverage at all participating locations on January 30th from 11:00 am to 10:00 pm, while supplies last.
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